WH Smith PLC is one of the UK’s leading retailers and is made up of two core businesses – Travel and High Street.
The Travel business operates 815 units, mainly in airports, railway stations, motorway service areas, hospitals and workplaces, primarily in the UK.
Travel stores sell a more tailored range of products than High Street stores to cater for people on the move or in need of a convenience offer. Travel’s typical customer has less time to browse than the High Street customer and is more interested in reading materials for a journey as well as purchasing food, drink and confectionery.
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